Create & Manage Expedia Group Promotions in the
Hoteliers Guru - Channel Manager
Promotions help your properties stand out to travelers and can
improve your overall booking strategy. Now it’s even easier to
create and manage your promotions with
A room discount is the that entices
travelers to book an extra night
at an accommodation.
Source: What Travelers Want in 2021, Expedia Group
Key Benefits
Target high-value travelers:
Advanced filters help you target
exclusive traveler segments and
stay types, so you can get the right
offer in front of the right audience.
Save time and gain control
Easily scale and apply promotions
to all your properties at once.
Create fully customized offers or
use the preset options to speed
things up.
Increase your visibility
Special merchandising on
Expedia Group sites makes your
promotions stand out, so it’s easy
for travelers to find and book your
promoted properties.
If you want to...
Then try...
Because...
Limit exposure of
promotional pricing to
a targeted audience
Restricted length of stay
Mobile/tablet fencing
Discounts to more targeted
audiences can drive better business
outcomes.
Target high-value
travelers
Members only deal
Expedia Rewards members tend
to choose a higher than base room
rate and spend more when they
travel than non-members.*
Reach out to highlycommitted
travelers
Early booking deal
Committed travelers may be willing
to book early to get a great deal
Promotion Merchandising on Expedia Group Sites
When choosing a company to book with, travelers said
were the second most important
factor after detailed accommodation information.
Source: What Travelers Want in 2021, Expedia Group
How it works
Select the promotion you want to create, manage,
or deactivate right in your software.
Define the audience, offer, and dates. Promotions
may be applied to one or more rate plans.
Submit the promotion for travelers to view across
Expedia Group sites.
Promotion types available
includes options for single
discount, multi-night, or day-of-the-week discounts.
offers last-minute travelers a onetime
discount off your lowest-priced room.
offers a discount to travelers who
book early on dates that you choose.
may be
set for all promotion types to apply.
Log in to the Hoteliers Guru - Channel Manager to create and manage your promotions with
Expedia Group.*
* Promotions via API is not available for large chains currently. If you aren’t sure if your properties are supported, please contact your Market Manager.